The 3D browser business model is still unfolding. Some vendors, such as Mootools Software, sell their 3D browsers. Others give them away, hoping to make money by selling content-creation tools, said the Web3D Consortium’s Turkowski. Three-B International—which gives away its 3B browser—has several ways to make money from the product. For example, said Morris, users can create their own 3B village— a centralized, online place where people can place photos for 3D viewing—for free. However, Three-B displays paid advertisements with the villages.