The marketing world has taken leaps after many scholars like Philip Kotler and several others. Now the marketing world aims to take few more leaps in the online marketing space. The idea is to make use of local seo which is nothing but the use of Search Engine Optimization abbreviated as SEO. The technology of SEO can be used to identify the prospective customers and market goods or services to those potential customers who have either made a visit to the respective marketer's website or made a search in the website about a similar product. If the concept clicks then it is indeed the evolution of a new technological marketing.