Wednesday, August 22, 2012

Of business and help from the Internet

The main purpose of all business organizations is to provide goods and services to its customers and make reasonable profit. In this process the business firm undergoes lots of procedures and statutory obligations in doing business and they have to execute business contracts by specifying the terms and conditions and other clauses. And then they start executing these contracts during their business ventures. All contracts does not become successful and some end in business litigation which involves a lot of expenses and end in legal battle. To avoid all these business litigation the organization has to clearly mention their terms and conditions in the contracts of their customers in the beginning itself and then monitor whether these terms and conditions are met by them. And to minimize the past dues they should follow up with the customers periodically and see that the dues are paid promptly without delay.

Communicating with the customers and understanding their problems goes a long way in maintaining a cordial relationship. This will reduce the cost of collecting the dues legally in future. Motivating the customers to achieve their targets by offering various incentive schemes by the business organization is done on a large scale nowadays. Internet has come a long way in connecting potential customers who have litigation problems with attorneys who are always eager to help them.

Thursday, August 9, 2012

Successful Infographic usages

Previously, I had written about what are Infographics and how they can be best used. Now, I thought I should follow up a bit on it and share some success stories that take the tech world on a high.

First, my favourite - Social Media Infographic.Marketo, a famous blog in the B2B space came up with a perfect Social Media Infographic that's titled 'Anatomy of Social Media Marketing Campaign' and boy, was it so delighting to have a look at the Infographic - it did not miss out even a single aspect of Social Media. Here's how it looks - credits to Marketo.
http://blog.marketo.com/blog/2012/07/b2b-social-marketing-universe-the-vast-anatomy-of-a-successful-campaign-infographic.html

So, if you are a Social Media user(at least blogger and Google+) then you will surely get enthralled by studying information on this picture.

Ok, next up is something a little serious on technology and impact on humans. Going green at the London 2012 Olympics. This amazing infographic showcases how London 2012 minimized "trash" categories and enforced recycling and compost categorization of waste items.

Now, if you wonder where I got information about these amazing infographics it is a directory of the Best Infographic Sites that I found yesterday when looking around for Infographic best usages. You can go over and check out lots more yourselves!

Wednesday, August 8, 2012

Tech read: Relationship marketing for vets

Last week, I came across this vet who treated the dog of my neighbor and asked him how he markets his clinic? His answer was "What?". My neighbor being a marketer himself then pitched in and took care of the rest. Here is the excerpt from his talk - Relationship marketing is a strategy designed to foster customer loyalty, interaction and long-term engagement. This customer relationship management (CRM) approach focuses more on customer retention than customer acquisition. Relationship marketing is designed to develop strong connections with customers by providing them with information directly suited to their needs and interests and by promoting open communication. This approach often results in increased word-of-mouth activity, repeat business and a willingness on the customer’s part to provide information to the organization and in this case - vets. Relationship marketing contrasts with transactional marketing, an approach that focuses on increasing the number of individual sales. Most organizations combine elements of both relationship and transaction marketing strategies. Finally, he promised the vet that with marketing and building relationships with the customers the vet could keep a loyal base of people to his animal hospital who bring in their pets for treatment or checkup - all thanks to some techie like me and the marketer neighbor!

Tuesday, August 7, 2012

Wireless security for your home

Intercom systems have come a long way with many innovative products. Now the intercom is operational without any cables and they are known as the wireless intercom system. They are portable and can be placed anywhere per your convenience and can be operated in our home, commercial offices or outdoors. A wireless intercom system is available in many ranges and features to suit our needs. It enables us to pass information quickly to our colleagues or subordinates in our office and complete our work in time. Moreover the information passed is known only to the particular person being contacted, thereby secrecy is maintained to protect our business interests. Network camera IP is a complete solution for a business man or a commercial entrepreneur to safeguard his interests against theft, robbery or any attacks from antisocial elements. IP internet camera is connected to our Internet enabled PC and the software used enables us to record the images from the camera to our computer’s hard disc. We are able to view the images from the camera remotely and also on web enabled phones. It is an economic way of video recording and remote monitoring by using the internet. A wireless doorbell comes in many types such as long- range, battery- powered or short-range ones depending upon your necessity. This also comes without cords and are portable in nature and also plug-in types with door chimes.

Monday, August 6, 2012

An Introduction to Infographics

In this modern world we require a lot of information about many products and services within a prescribed time limit. For this a separate dedicated website called Infographix Directory, which gives lot of information with graphical illustrations which are called Infographics. This data is of very high utility value for both the viewers and the sharers.  Products and services can be availed within a short time by short listing the available data in the Infographix directory.  As most of the data is available in pictorial form we can easily select the desired product and know its features.

Moreover we can ascertain any topic in the website which is more authentic and reliable also. Skilled designers help you promote your product in Infographix directory and offer you marketing support as well. Infographix directory helps you share your products info in social media and help you promote your product worldwide with less advertising cost. Information and knowledge can be shared across the world by Infographix directory.